Caerus Holding is a lifestyle company that started in 2008, with a growing portfolio of unique F&B brands, each with a global footprint, and undeniable individuality. In 2012, the group diversified into the food business, welcoming the celebrated New York cake boutique and their world-famous Mille Crêpes – Lady M New York.

Since then, the company has expanded its food and beverage brands from around the world with Luke’s Lobster in 2020, a New York-based seafood company and restaurant group specialising in sustainable seafood and Maine-style lobster rolls, Leckerbaer, a Danish confectionery brand from Copenhagen that specialises in Småkager, followed by the Asia debut of Mr. Holmes Bakehouse, the San Francisco-founded originators of the ‘cruffin’ hybrid in July 2021, and Van Leeuwen Ice Cream in August 2023, a brand that started out of a yellow scoop truck on the streets of NYC with a mission to make good ice cream from good ingredients that make you feel good. Their French-style ice cream (made with more than double the amount of egg yolks as standard ice cream) quickly gained a loyal following. The company is headed by CEO Vijay K Pillai.